In Tokyo, Toyota Motor Corporation (TMC) announced that it has signed an official sponsorship agreement with the International Paralympic Committee (IPC) to serve as a Sponsor Worldwide Paralympic Partner through 2024, including the Tokyo Paralympic Games. The announcement was attended by IPC President Sir Philip Craven and TMC President Akio Toyoda, and representatives of the various Paralympic teams.
The Worldwide Paralympic Partner represents the highest tier global funding available for the Paralympic Games. Corporate sponsors to support both the summer and winter Paralympic events and related activities around the world. The agreement signed by the TMC and includes participation in all National Paralympic Committees around the world, ranging from 2017 through 2024.
2016-2024 (Sponsorship rights apply only to Japan in 2016. Global rights begin in 2017)
The width of the product category (Mobility)
Vehicles (passenger cars, compact mobility, commercial vehicles, etc.)
Mobility services (ITS, telematics services, etc.)
Mobility support robots (transport support robots, rehabilitation robots, wearables, etc.)
“Yet there is much about the long-term partners and Toyota as we share the same values and passion that go for all the drivers to be social. The IPC wish to make society more inclusive of people with impairment by using para-sport, this can only be achieved through mobility for all. Today the Paralympic Games the event is the world’s number one sporting driving the transformation of society in partnership with Toyota, we believe we can give the power and the whole Paralympic Movement to work to improve our impact on the community, enriching the lives of millions more “, IPC president Sir Philip Craven noted.
In a statement made to the announcement, the President Akio Toyoda remarked: “We Toyota share IPC’s commitment to help create a society where all have access to the same opportunities. Sir Philip has noted the importance of mobility in promoting social participation of people with corruption. We do not want to be an obstacle, but rather an opportunity for people to achieve their dreams. Sometimes the most difficult times, sports can offer hope and a purpose and inspire all of us to never give up. And sport has the power of the unity of us all. Through the Paralympic Games, we want to make the power of mobility and the power of sports available to all”.